Furniture Completing Living Spaces, Ideas Completing Brands.
Manufacturing complementary furniture for living spaces, particularly for offices, Nerr failed to convey its quality and stylish products distinguished from those of its competitors to correct people through correct channels by appealing to correct feelings.
We reflected the unusual aspect which affect the product design of Nerr, which we reclaimed of its complex brand identity with a fine touch, on its brand positioning as well.
We carried the brand over to an utterly different outlook and vision through the strategic communication and brand designing works which we performed for Nerr, which attained a bold outlook which was far from traditionality in lieu of the plain and ordinary visual appearance preferred by most players in the industry.
Adopting as its mission to walk on its own way by denying the comfort of walking on the reliable one which everyone takes, Nerr is now completed with its brand-new logo, challenging the routine and uniformity, its communication statements and its renewed whole corporate identity.